An SEO joke goes like this: “The best place to hide a dead body is on page 2 of Google.”
Hidden within the joke is a kernel of truth—no one clicks beyond the first page of Google. That means for every keyword you want to target, there are only 10 spots for you to grab. (That number is even smaller these days, with Google introducing all kinds of SERP features.)
The situation is ultra-competitive.
Not for every keyword, though. Of course, some keywords are highly desirable, so every website in those relevant niches wants to rank for the keywords. To rank well here, you really need to compete hard, which usually means you need tons of resources. Other keywords are less competitive, so it’s easier to rank for them.
The mistake is thinking you can simply rank for a keyword without considering the competition. Now, I’m not saying you should avoid targeting a keyword because it’s competitive. If a keyword is important to your website and makes you money, you should target it.
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But build up to those competitive keywords gradually. Start by prioritizing those keywords that are less competitive and you can rank for with your skills and resources.
How to avoid this SEO mistake
As you’re looking for keywords in Keywords whatsapp number list Explorer, you can filter them by Keyword Difficulty (KD).
KD is an SEO metric that estimates how hard it is to rank on the first page of Google for a given keyword. It is measured on a scale from 0 to 100, with the latter being the hardest to rank for.
KD filter in Matching terms report
Which KD range should you set?
The correct answer is it depends on many factors: the authority of your website, your ability to build backlinks, and more.
However, a good exercise you can consider is to look up the KD scores of the keywords that your website is already ranking for.
You can do this by entering your website into Ahrefs’ Site Explorer and visiting the Organic keywords report: